PR
What’s
the story?
PR is the difference between telling people you’re good and others saying it for you.
Our public relations experience
Below are some of the brands we have helped tell their story.
Third-party validation.
We create a clear, commercially focused PR strategies aligned with your wider marketing.
We identify the stories worth telling, shape them into media-ready narratives, and target relevant publications and journalists.
While marketing controls the message, PR earns credibility through third-party validation and trusted media platforms.
Amplify your story
Every brand has a unique story to tell, but your brand story needs a strategy to tell it!
· Build brand authority through trusted publications
· Drive additional traffic to your website and campaigns through earned media exposure
· Generate stronger SEO authority through media coverage
· Improve credibility with potential customers, partners and investors
· Increase brand awareness beyond paid advertising
· Position your leadership team as recognised industry experts
· Differentiate yourselves from competitors
Strategy and story development
UnWe build targeted PR strategies that shape how your brand is seen – protecting your reputation, raising your profile and delivering real return.
We identify the angles journalists actually want to cover. and align them with your wider objectives and marketing activity.
Every story has a purpose. Every campaign earns its place. nal work, which resonates with target audiences, extends reach and achieves results.
Proactive outreach
We don’t wait for the stories to come to us. We’ll proactively look for them across your business. We create bold, relevant, media-ready content designed to capture attention, whether it’s a product launch, brand story or industry insight.
Thought leadership
By positioning your leadership team as expert voices within your industry, we create in-bound opportunities. Give your opinion on the issues that matter. Build long-term brand authority, not just short-term visibility.
Creative content
Stand out – or get ignored. We create content that cuts through the noise, grabs attention and gets people talking. Ideas driven by collaboration, backed by experience and built to grow your audience and drive real engagement.
Events
Make an impact people remember. Don’t just host an event – create an experience worth talking about. We deliver moments that capture attention, generate coverage and put your brand centre stage.
Crisis communications
We help you prepare for the worst – and respond calmly and clearly when it happens. Protecting your reputation. Controlling the narrative. Managing the fallout.
Media training
Not everyone’s ready for the mic. We prepare your team to speak with clarity, confidence and control, so every interview builds trust, not risk.
Testimonial
“Chalk & Ward helped raise the visibility of our business, both on and offline. They generated regional and trade coverage, leveraged our award wins and helped to build our online community via impactful engagement strategies. We have converted sales on the back of their PR input.”
Andy Woodward / Sales & Marketing Director / Van Guard
